TD Azlan wins big at Cisco’s Channel Awards – efforts to accelerate channel opportunities recognised
Munich, Germany – Sep 18th, 2009 – TD Azlan, Europe’s leading distributor of enterprise networking, server, storage and enterprise software solutions has ended a great Cisco year earning recognition at worldwide and country levels for the positive and progressive contribution it is making towards developing the channel.
At the recent Cisco Partner Summit Awards TD Azlan was named Worldwide Distributor of the Year and Services Innovator of the Year in recognition of its value add distribution activities. TD Azlan country organisations across Europe won the coveted Cisco Distributor of the Year accolade in no less than 10 European countries, including Austria, Germany, Finland, Netherlands, Norway and Iceland, Portugal, Spain, Sweden.
The Cisco Distributor Award recognises exemplary distribution partners whose behaviour Cisco would like other distributors to model.
"I have the honour and privilege of recognizing Tech Data as Cisco’s Distributor of the Year and Services Innovator of the Year,” said Dave O’Callaghan, Vice President of Worldwide Channels Distribution at Cisco. “These awards recognize Tech Data’s performance and accomplishments as a Cisco distribution partner in 2008.”
TD Azlan success was built upon wide reaching recruitment and enablement campaigns, engaging with over 1500 new Cisco partners across the continent to provide them with training to elevate then to full accredited status.
“Being named top worldwide distributor is a very significant vote of confidence from Cisco”. states Simon England Vice President of TD Azlan. “We are driving a bold and focused strategy centred on supporting partners and helping accelerate the growth of their Cisco business. It's great to see our success and innovation being recognized on a global level, especially in addition to winning a record 10 country distributor of the year awards in Europe.”
“Over the last 18 months the close relationship with Cisco has produced some excellent results“, states David Harvey, Director of Cisco Business Europe for TD Azlan. “The innovation and creativity that we have demonstrated in executing these initiatives are unquestionably major contributing factors to our winning these awards” He adds, “We have seen a strong elevation in levels of partner accreditation and record-breaking business growth in most countries across Europe.”
With an energetic start to the new Cisco financial year, TD Azlan has recently announced its program for Cisco Smart Care, which enables resellers to take a complete Cisco service proposition to the market for the first time. “In addition to SMB University, Go! Voice, and other channel marketing programs, our Smart Care program is another example of how TD Azlan is helping Cisco partners to enhance and accelerate their opportunities” comments Harvey .
TD Azlan continues to demonstrate its stated commitment toward delivering real value to both vendor and reseller partners via continued investment in innovative channel activation programs.
About Azlan
Azlan, the Enterprise Division of Tech Data Corporation, is a leading value-added distributor of networking, communications, midrange enterprise server, storage and software solutions in Europe. We enable fast, cost-effective pan-European distribution of products and solutions for market leaders such as Cisco (NASDAQ: CSCO), IBM (NYSE: IBM), HP (NYSE: HP), VMware (NYSE: VMW) and Oracle (NasdaqGS: ORCL). Azlan provides a variety of other value creating services including channel development, marketing and sales support, training and certification, and finance programs designed to assist vendor and reseller partners in developing their SME and mid market opportunities. www.azlan.com
Azlan continues to build on its 25 year history of excellence, now as part of Tech Data, which acquired Azlan in March 2003. Tech Data generated $24.1 billion in net sales for its fiscal year ended January 31, 2009. Founded in 1974, Tech Data (NASDAQ:TECD) is a leading distributor of IT products, with more than 100,000 customers in over 100 countries. www.techdata.com
Press contacts
Azlan Europe
Sean Kendrick,
Director Marketing & SMB
Azlan Europe
Mobile: +49 (0)175 7270 143
Email: sean.kendrick@azlan.com
Web: www.azlan.com
Twitter: seankendrick
